University of Minnesota swimming and diving head coach Kelly Kremer has announced the hiring of Maddy Olson as Assistant Coach/Coordinator of Recruiting and Communication. Olson returns to the U after spending time at USA Swimming as a communications intern before becoming the social media producer for the United States Olympic Committee (USOC).
“We are so fortunate to add someone with the type and level of expertise Maddy possesses,” said Kremer. “Her background in swimming, her ability to serve in numerous professional roles, her passion for Minnesota and our swimming and diving teams make her an ideal addition to our staff.”
Prior to her time with USA Swimming and the USOC, Olson spent time in the University of Minnesota Athletic Communications department as a student intern and post-graduate assistant. During her time she led communications efforts for swimming and diving for three seasons as a student.
“It’s an honor to return to the University of Minnesota,” said Olson. “The sport of swimming has given me so much and I have great respect for the Gophers’ program, student-athletes and coaching staff. I look forward to helping build and support this team.”
In the last year, Olson has assisted in producing web content for the USA Swimming National Team. She has also covered the FINA World Championships, Phillips 66 National Championships and US Open live on social media and usaswimming.org. As a social media producer for the USCO, she led social efforts for the 2018 Olympic and Paralympic Winger games that generated over 217 million impressions. As a project manager she led the #MyFocus campaign which was a 12-week video series featuring 24 athletes.
A native of Champlin, Minn., Olson graduated for the University of Minnesota with a degree in Journalism.
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